International Women Riders Conress And Festival Inaugural Canadian Event
The Motorcyclists Confederation of Canada (MCC) recently announced it will host an International Women Riders Congress and Festival (IWCF) at Deerhurst Resort in Huntsville, Ontario, August 11 to 15, 2010. The MCC is extremely pleased that Honda Canada will be supporting this event as the Presenting Partner.
“With a theme of One World, One Ride, we’re thrilled to celebrate the achievements of women riders from across Canada and around the world while offering opportunities to enhance rider safety and enjoyment through skills training and educational seminars,” says Myra Abstreiter, chair of the Women Riders Council. “The IWCF will focus on common ground, creating synergy, and reinforcing women riders as leaders and role models. Our vision is to continue making a positive difference in our motorcycling community and beyond.”
Although women still represent only approximately 13% of motorcycle purchasers, they are the fastest growing market segment. Industry support has been immediate and solid. In addition to Honda Canada, MCC is thrilled with partner commitments from BMW Motorrad, BRP, Harley-Davidson®, Motorcycle Mojo, and Inside Motorcycles Magazine. As well, Ontario Tourism, the Town of Huntsville, and the Huntsville/ Lake of Bays Chamber of Commerce are welcoming the event and the IWCF has received endorsement from the Federation of European Motorcyclists’ Associations (FEMA) and the Motorcycle Riders Foundation (MRF) in the U.S.
Please visit www.motorcycling.ca .
